Insight France

Panorama: Innovation and AI in French mid-sized companies

Published June 16, 2026

  • Data & AI

Key takeaways

  • This is the first benchmark qualitative study conducted with La French Tech Grand Paris and Inskip, with the support of Bpifrance, based on individual interviews with 60 French mid-sized companies
  • This white paper documents innovation and AI practices within French SMEs and provides concrete recommendations

Six chapters, a comprehensive overview

From strategic steering to the integration of generative AI, this report offers an unfiltered analysis of on-the-ground realities.

Despite their critical role, the innovation dynamics specific to SMEs remain insufficiently documented. This white paper was designed to address this gap, structured around a dual ambition:

  • To document: Highlight the specificities, strengths, and drivers of sustainable innovation in French SMEs, distinct from startup and large corporate models.
  • To recommend: Provide operational recommendations for SMEs, public authorities, and support stakeholders, to adapt innovation policies and sustainably strengthen competitiveness.

What the field reveals

 75% of SMEs drive innovation without a dedicated department or directly within business functions
 <0,5% of revenue is the median innovation budget in SMEs
 1/3 of SMEs forgo public funding schemes, deemed too complex and time-consuming
 100% identify AI as a strategic priority, yet few integrate it into their product roadmap

Beyond the diagnosis: levers for action

This white paper is an operational tool, it maps real-world practices, identifies underutilized levers, and provides concrete recommendations for ETIs, as well as public stakeholders and support ecosystems.

It is intended for anyone who believes that French ETIs deserve a more nuanced perspective than financial indicators alone:

  • Executives & executive committees: to anchor innovation in strategy and make clear investment decisions
  • R&D, IT (CIO/DSI), innovation, and digital transformation leaders: to structure their approach, identify the right levers, and benchmark their practices against observed SMEs dynamics
  • Transformation & strategy teams: to understand how the most mature SMEs manage change and capitalize on their learnings
  • Public authorities & support organizations: to adapt support mechanisms to the realities and specific needs of SMEs
  • Investors and corporate funds: to understand how French SMEs organize, finance, and manage their innovation initiatives on a daily basis

Participating in these interviews enabled me to benchmark our practices against peers in other sectors. The insights are immediately actionable, this is exactly what is expected from rigorous fieldwork.

Camille Foussal, Project Manager – Fleury Michon
  • Data & AI

Panorama: Innovation and AI in French mid-sized companies

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Acknowledgements to Amandine Lacroix, Wavestone, and Maxime Guillaud, INSKIP.

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