Financial services are still facing today the collateral effects of the financial crisis. Most of their efforts lately have been into responding to the new regulations, stabilizing their finances by making sure they are compliant with the financial requirements imposed on them and, finally, trying to regain customer trust.

Banks are deeply aware of the evolution of society and its impact on the way people are banking.

Consequently, only a few have started their transformation, most online and mobile banks are a bit ahead in their customer approach knowing that they did not have to face a major question that traditional banks will have to face: how do I use my branches in the future? What is the new role of financial advisors? How can I ensure that advisors are still a key element in today’s banking needs and that they are a fundamental added value in the customer relationship?

In collaboration with EFMA, Wavestone has aimed to point out :

  • What are the challenges faced by financial advisors?
  • What is now expected from them?
  • In this fast changing environment, what is their new role and position in the bank?